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Chipotle Brand Analysis

This individual project aimed to use social listening tools such as Meltwater to analyze and assess Chipotle's strengths and weaknesses in brand reputation.

I created this analysis using Meltwater, Hootsuite, and individual research. This deck contains all work completed by me. The goal of this project was to find data regarding Chipotle as a brand, information about their audience, and public perception. This informed decisions for the Chipotle Campaign.


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